WHO WE ARE

OUR VISION

To be a trusted global leader in brand development, delivering exceptional lifestyle products that resonate with consumers worldwide.​

OUR MISSION

To democratize fashion by designing, producing, and distributing original, high-quality lifestyle products through our owned and licensed brands, making them accessible to a global audience.​

Wholesale & Retail Operations: B2C and B2B in China and Globally

UTG operates an extensive network of wholesale and retail channels, effectively bridging Business-to-Consumer (B2C) and Business-to-Business (B2B) markets. Our robust presence spans across China and international markets, encompassing:​

  • Direct-to-Consumer (DTC) Initiatives: Through branded e-commerce platforms and flagship stores, we build direct relationships with consumers, gathering valuable insights to enhance brand loyalty.​
  • Wholesale Partnerships: Collaborating with top-tier retailers, we ensure our products reach a broad audience, enhancing market penetration.​
  • Retail Footprint: With over 4,000 stores and 10,000+ points of sale across 12+ countries, our brands generate over $2 billion in global annual retail sales. ​

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Brand Portfolio: Licensed, Owned and Master Licenses

  • Licensing Programs: Partnering with renowned brands such as Jeep®, we develop and manage licensing programs that extend brand presence into new markets and product categories. ​
  • Owned Brands: Developing and nurturing our proprietary brands such as Roberta di Camerino, ensuring they resonate with target audiences and maintain a competitive edge.​
  • Master Licensing: Serving as master licensees, we oversee comprehensive brand strategies, ensuring consistency and growth across all channels.​

Investments and Mergers & Acquisitions: Global Expansion

UTG actively pursues strategic investments and M&A opportunities to bolster our brand portfolio and expand our global footprint. Our approach includes:​

  • Brand Acquisitions: Identifying and integrating brands that align with our vision, enhancing our market position.​
  • Strategic Partnerships: Collaborating with companies worldwide to unlock new growth opportunities and maximize brand value.​
  • Global Reach: With operations in key markets such as North America, Asia, and Europe, we leverage our international presence to drive brand success.​

Supply Chain and Global Trade: Excellence in Execution

Our comprehensive supply chain infrastructure ensures efficiency and quality from design to delivery. We focus on:​

  • Design and Manufacturing: Combining innovative design with high-quality manufacturing processes to produce exceptional products.​
  • Distribution Networks: Establishing robust distribution channels that facilitate seamless product flow across global markets.​
  • Global Trade Expertise: Navigating complex international trade landscapes to optimize operations and ensure compliance.​
Protocol

HOW WE DO BUSINESS

At UTG, we take a hands-on, strategic approach to growing and managing global brands. Through acquisitions, licensing, and owned brand development, we execute across the full value chain—from design and sourcing to production, quality control, and distribution—always with an eye on innovation and consumer relevance.

Value Creation Across the Chain

With in-house and affiliated teams, we bring products to market efficiently while preserving quality and brand identity. Our global infrastructure supports sourcing, compliance, and omnichannel retail execution.

 

Tailored Brand Strategies

Each brand in our portfolio is led by a dedicated team focused on design, storytelling, and market growth. While strategies are customized, they’re all grounded in UTG’s core principles of performance, creativity, and insight.

 

Supply Chain Strength

We invest in logistics talent and infrastructure across Asia and key regions to ensure fast, reliable delivery for both retail and digital channels.

 

Omnichannel Presence

With more than 10,000 points of sale and presence on major e-commerce platforms, we meet consumers wherever they shop—maximizing reach and driving sustainable growth.

 

Ventures

PAST INVESTMENTS

We invested in and operated lifestyle brands with a presence in China ranging from $10 to $100 million in deal size. UTG became a leader in branded lifestyle apparel, footwear and accessories, global iconic brands, and $ in revenue. UTG has demonstrated a strong understanding of the importance of maintaining a brand’s core identity. As a strategic partner, we have provided consistency and excellence in brand execution. Playboy and Australian are two of the brands that UTG operated in the past.

AUSTRALIAN: Also known as L’Alpina, the brand has an excellent network covering all provinces in China and distributes tennis-inspired premium clothing, footwear, and leather goods. The iconic kangaroo logo became synonym with “Made in Italy” quality.

PLAYBOY: The rabbit head logo remains one of the world’s best-known brands, with a presence in nearly every single city in China. We developed a lifestyle business in China mainly catering to men 35 to 55 years old. Our collection included high-quality, small leather goods, premium formal and more casual footwear as well as apparel, home textile, luggage, and denim.

PIERRE CARDIN: Through the 1960s, he gained popularity for his futuristic, geometric shapes with bold patterns. He led the way for the brand logo, being the first fashion designer to put his logo outside of a garment, as a fashion statement. Cardin introduced brand licensing in a time when it didn’t exist in fashion – with a consumer market predominantly in Asia. In 2008, we acquired the Pierre Cardin rights for footwear and leather goods in China.